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In this fascinating presentation, The Salk Institute’s Terry Sejnowski explores how by its nature the human brain is susceptible to the effects of addictive substances. Series: “Grey Matters”


Using functional MRI (fMRI), they found that this system encodes prediction error when viewers are forced to choose what will happen next in a video of an everyday event. They found that between 80 and 90 per cent of viewer predictions were correct.

Read more: dailymail.co.uk/

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